IGK Blonde Pop Purple Toning Shampoo neutralizes brass and keeps blonde tones cool with a moisture-rich formula. Specifically designed for color-treated and highlighted hair, this purple toning shampoo revitalizes dull strands and preserves vibrancy with every wash.

Its violet pigment works alongside botanical extracts to brighten and reverse brassiness and dull tones, while squalene hydrates to boost softness and shine. Infused with purple rice, it conditions the cuticle and enhances reflective gloss, leaving hair feeling nourished, manageable, and luminous.

Key benefits include:

• Purple toning action with violet pigment to neutralize brass and keep blonde cool.
• Moisture-rich formula featuring squalene for enhanced softness and hydration.
• Purple rice infusion conditions while boosting shine and smoothness.
• Safe for all hair types, including colored and chemically treated hair.
• Vegan, gluten-free, and color-safe formula that fits clean beauty routines.

Incorporating this shampoo into your blonde care routine helps extend salon results, reduce brassiness between appointments, and keep hair soft to the touch with noticeable shine.

Enhance your blonde routine today with IGK Blonde Pop Purple Toning Shampoo.