Oribe Bright Blonde Shampoo For Beautiful Color 1000ml/33.8oz is a revitalizing violet shampoo that gently cleanses and immediately illuminates blonde and silver hair. Formulated with Pure Violet and Reflective Pearlized Pigments, it corrects brassiness and delivers luminescent brightness that keeps your color looking radiant. It also leverages the Oribe Signature Complex (Watermelon Lychee Edelweiss Flower) to defend against oxidative stress and photoaging while protecting natural keratin from drying and environmental elements. Brightening Complex (Lemon Ginger Root Chamomile Extracts) actively tunes shade and tonality, so your blonde stays lively, cooler tones stay in check, and brassiness stays at bay. Lavender Extract nourishes and conditions damaged, brittle hair, while Swiss Garden Cress Sprouts deliver phytonutrient detox and environmental guard to maintain color vibrancy. Multi-UV Protection shields against color-depleting sun exposure, helping your hue stay vivid longer. Designed for daily use, it supports blonde and silver tones between salon visits without weighing hair down.

• Corrects brassiness with Pure Violet and Reflective Pearlized Pigments
• Defends against oxidative stress with the Oribe Signature Complex
• Optimizes shade with Brightening Complex (Lemon Ginger Root & Chamomile)
• Nourishes damaged hair via Lavender Extract
• Detoxifies and protects from pollutants with Swiss Garden Cress Sprouts
• Multi-UV Protection preserves color and shine

Update your blonde routine today and experience color that truly lasts.